Google AdSense’s revenue for publishers is lower than ever but at least, it’s humanly feasible to submit an application and get accepted.
With Yahoo!’s Publisher Network (YPN), it’s extremely hard to get in but there’s a minuscule sliver through which you may get invited so that also something you can plan on (however long that plan may take to materialize).
But the absolute worse of all the pay-per-click networks is…
Microsoft!
Yep, the Redmond giant which messes up so many things it touches has managed to burn billions of dollars in absolutely nothing of any worth to bring about the lamest excuse for an ad network, ever. Microsoft has called this horrible creature “PubCenter Publisher” giving out the false impression that publishers actually have a remote chance to be accepted within their realm of mediocrity.
For now and most likely for a very long time, the PubCenter is in beta (yes, the beta “thing”, again) so whenever something messes up, they blame it on the ongoing development which nobody can prove or disprove.
And if you’re completely out of your mind and still want to be a M$ publisher, here’s what you need…
So if you live outside of the US, you’re toast!
And if you’re a US-based web publisher marketing international web properties, expect only your US-based “clicks” to count, which is very frustrating since the real growth is happening outside the United States, right now.
Furthermore, since the PubCenter is an invitation only club, you can submit your site all you want, only the insanely huge, top-tier web destinations ever catch M$’ attention.
But it gets even worse…
Assuming you become a PubCenter publisher, your first site needs to be approved and then, all your other sites need to go through the entire process of being approved… again. And there’s a maximum of 10 sites! Talk about backwards.
In their Terms of Service (ToS), M$ writes “Publishers subject to backup withholding are not eligible to participate in the adCenter Publisher program and will receive no payments.” — so even after proving you’re fine and dandy, everything can skid in weird directions! Wouhou…
And last but not least…
You’re only allowed to use a Microsoft Windows-equipped PC (and they really check for that). A Mac or Linux computer will be permanently excluded from their program. It’s braindead-dumb to start with but knowing that M$ owns about 15% of Apple, it’s downright idiotic to bar users of an OS off which they derive healthy profits.
So this is how Microsoft treats its publishers!
Makes you want to run the other way… far, far away from that much ignorance of how the Net really works.
If you want to exit the pay-per-click race to nowhereland, join the select club of domain name, web hosting and SSL certs selling by purchasing your own web services store where customers —form all over the world— can buy an unlimited number of services from you, at prices you determine.
If you’re a hard working web publisher looking to monetize your web properties with pay-per-click ads, don’t waste your time knocking on Yahoo!’s door!
You see, Yahoo! is a bizarre company.
It has made the awesome email service and yet, it has managed to completely mess up its pay-per-click ads business by severely restricting it to…
So you see why it might be a HUGE problem to become a Yahoo! ads publisher. It’s next to impossible, for normal human beings.
And if that wasn’t enough to turn you off, Yahoo!’s ads are UGLY and backwards. They look bulky and unelegant. Plus, they blend poorly in your design unless you’re knowledgeable enough to handle their API (and then, it looks awesome).
Seeing how the Google AdSense pay-per-click are paying (pennies), lots of web publishers are attempting to get accepted at Yahoo! but that currently harder than getting tickets to a Washington Red Skins game (and that speaks volumes).
The real solution for web publishers, is to open up their own online web services store and sell all sorts of value added services hundreds of millions of people want to purchase, such as domain names, web hosting and SSL certs. Get in on the action today with your own store and kiss the YPN blue away, forever!
If you’ve been a Google AdSense publisher for a few years, you’ve seen how dramatically the revenues have dropped, with a sharp decline in February of 2009 but since then, it has hit new lows.
A publisher who has access to historical data will see that the revenue derived from each click has been divided by between 5 and 8 while the click rate has melted at least three times.
So, if you web properties haven’t grown by either a factor of 15 to 24, you’ve seen a spectacular revenue drop.
Since last year, most web publishers have managed to make their web destinations much more interactive, useful and attractive but even if that has helped double the unique visitor count, it doesn’t make up for the huge loss in daily revenue — not by a long shot.
The ugly thruth about AdSense is that…
It’s very hard to know which case may be going on but in whichever one it is, the end result is exactly the same for publishers who can’t even call their AdSense revenue “pocket money” anymore because the monthly checks are so ridiculously low.
If you’re experiencing this AdSense revenue freefall, you better start thinking about the alternatives and for the most part, it’s not going to be a competitor, like Yahoo!’s Publisher Network (in which NOBODY can seem to get admitted) or AdBrite. Unless your web site is getting millions of unique visitors a day, AdSense and similar ad networks will NOT be enough to even pay your rent or mortgage.
It’s a sad story, really.
Just a year ago, it was still possible to make a decent living off AdSense but now, it’s mathematically impossible.
So, what do you do?
You have to think of something — my suggestion is that you should buy my 99$ web services reseller store and market it to your customer base. As a rule of thumb, if your site gets 10k visitors daily, you’re probably getting between 5$ and 20$ through PPC ad networks (if you’re lucky) but if you sell your domain names $25, you could pocket a healthy profit of $16.51 with the “Basic” buy rate at $8.49 and $17.71 with the “Pro” buy rate at $7.29 — wow!
With just one (1) domain name sale per day, you could make more than with an entire day of PPC and since both revenue generation models are perfectly compatible and complementary, you can even keep you AdSense ads on while you gradually entice your visitors to register all their web services with you, starting with their domain names!
If you’re tired of getting stressed out because the end of the month is coming, you know you owe it to yourself to try something else that’s immensely more reliable, like selling domain names which means annually recurring sales and web hosting which usually implies monthly recurring sales. In other words, the longer you resell web services, the richer you’ll get.
Seriously, AdSense has failed most of its web publishers and the rest of us are barely getting by — even with visitor count numbers!
Switching to selling domain names is a smart move and once you become a reseller, you too will have a store like mine where all your customers can puchase their domain names, web hosting, SSL certificates and just about every other web service you can think of… all for a profit that’s mostly end up in your pockets.
Don’t let this opportunity pass you by, it’s solid, proven and reliable. Get your online store now!
Dear Visitor,
With over 20 year of hands-on experience in computer sciences, over 10 years as a web developer and domain name expert, I've learned a few things about how to make serious money, online.
In this blog, you'll see how you too can multiply your revenue with a rock-solid, reliable and easy to implement web services reseller storefront.
Having your own online store makes sense.
Thanks for taking the time to envision a richer, happier you.
