If you’re a web publisher, Chitika offers you to turn page views into profits.
That’s a fair proposition but it’s even more attractive once you learn that their “kind of contextual ads” can be installed alongside those from Google’s AdSense program… because, in fact, they’re NOT contextual.
For those who haven’t seen Chitika ads before, this is what they typically looks like…
You’ll notice that their service will offer ads which are relevant to the search query a visitor might have entered, just before accessing the web publisher’s web site. This makes their program especially interesting to those who master the search engine optimization (SEO) techniques and therefore get a lot of search engine traffic.
Chitika is basically a “set and forget” kind of system.
The web publisher gets his own advertising zone code, installs it in his web pages and voilà, contextual ads can then be “served” to every visitor, based on his interests.
Interestingly, Chitika isn’t just presenting itself as an AdSense “companion”, it’s also stating that it can be an outright replacement for the Mountain View giant’s advertising service. It’s a realistic statement for many reasons…
Web publishers of all sizes are able to register and use Chitika to make money with their web destinations.
This is very good news for anyone looking to make money with their visitors without having to charge them a membership. Development, domain names, hosting and promotion all cost money and it would be foolish to think that “good karma” alone will pay for it all. Web publishers need a service like Chitika to bring in the money which can ensure the success of any web property.
The ads formats can easily be adapted to your web sites’ formats and you can customize the colors to fit your design. It’s fair to say Chitika has grown into a very professional service which delivers quality pay-per-click ads whcih are almost always accompanied by little pictures, which might help explain their very high click-through rate (CTR).
So don’t wait and open up your own Chitika account and see how much money you can make with your web sites.
Web publishers know how much work goes into a single web site, never mid an entire network of web destinations!
So imagine that on top of actually building the sites and convincing people to click towards them, publishers need to handle advertising. Fortunately, Google AdSense came up with a short snippet of code that can be placed in a page which can display a wide variety of contextual ads. The concept, in and of itself, hovers above all others.
But what happens when pay-per-click ads don’t work?
Well, a savvy publisher will work hard at trying to put the ads where people go but more and more, visitors just circumvent the PPC ads, like as if they were poisoned, or something. For a publisher, it’s utterly frustrating…
…all of those have minimal if not downright NO EFFECT on modern web visitors.
It’s unbelievable how much effort can go into trying to show the ads and such a tiny percentage of visitors actually notice them or feel comfortable clicking them.
Some experts say that the average web page has so many options that the chance that a visitor will click on a particular ad is that much more diminished but that may not tell the whole story. You see, visitors need to be visually and intellectually challenged. Google AdSense ads and others need to be somehow upgraded into something people actually want to explore further.
Until that happens, publishers can proverbially move mountains for their visitors, they appear to be suffering from a bizarre case of allergies… against ads!
If you’ve been making LESS money with Google AdSense, lately, it seems you’re not alone.
Savvy web publishers from across the web, in the US and across the world, have been feeling the heat since around February of 2009, after Google had integrated DoubleClicks’ inventory of “CPM” ads (which aren’t welcome with PPC publishers).
Nobody knows much about what goes on at Google but lots of informed observers have speculated that by integrating very low paying CPM ad campaigns in the pay-per-click zones, the revenues went from a potential 40 cents per click to something akin to 1/100th of a cent per display — which might explain part of the revenue landslide publishers are pointing to.
And it’s not just the banners ads…
Web publishers who feared the DoubleClick inventory integration thought that by turning off the banner ads in their AdSense preferences, they could evade the revenue massacre but that’s not the case because now, rumor has it that large advertising accounts can actually purchase text-based PPC ads using the CPM model.
In other words, web publishers now have to accept the CPM model even if it comes with revenues that can be hundreds of times smaller than regular PPC. And wether this is the reason or not for the revenue drop, the bottom line is that web publishers are making less money now than in 2007 or 2008.
2009 is such a bad year for Google AdSense publishers that some are questionning wether it will ever bounce back — less optimistic reviewers are announcing the fall of AdSense but that’s probably pushing it too far. AdSense is probably going through a phase but how long will that phase be? Are we talking months or years?
Allthewhile, Google is posting healthy profits. Nothing fancy but way beyond the kind of money web publishers are making (proportionately). Why are publishers seemingly the only ones getting hit by the revenue drop? Honestly, nobody knows… except Google, and they won’t tell.
So if you’re an AdSense publisher and you’re tired of being stress out to pay your rent or mortgage at the end of each month, try my domain name, web hosting and SSL certificates online reselling store, for a change. It’s 100% ready to go, completely self-updated and the live 24/7 customer support agents will even answer in YOUR NAME (like, “Hello, this is ‘Company ABC’. How may I help you?”).
AdSense will probably bounce back, at some point but can you afford to wait?
If you want money fast, keep you pay-per-click ads active BUT make sure to advertise your newly created web services store where all your customers will have the opportunity to buy what they crave to have: domain names, web hosting and all sorts of awesome services that assist web builders of all types.
If AdSense bounces back and you already have your online store running, then, you’ll have two sources of revenue making you richer. You can go wrong selling domain names and web hosting…
Dear Visitor,
With over 20 year of hands-on experience in computer sciences, over 10 years as a web developer and domain name expert, I've learned a few things about how to make serious money, online.
In this blog, you'll see how you too can multiply your revenue with a rock-solid, reliable and easy to implement web services reseller storefront.
Having your own online store makes sense.
Thanks for taking the time to envision a richer, happier you.
