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Currently Browsing: Internet findings
Aug
30
Making Money Online

Which is best: SpeedPPC or Full Auto PPC, to make money using AdWords?

If you’re ever built up a Google AdWords campaign from scratch, you know how labor intensive it can get if you want to create a more complex ad campaign.

For instance, if you’re looking to build an AdWords campaign to sell a dating site, for instance, to all 500 major US cities with landing or shadow pages customized to properly handle the visitors coming from each and every one of these cities, it could take you a lot of time to do it.

You could toy around with PHP / MySQL and create a dynamic landing page which is triggered to show different content on the page depending a variable (or set of many variables) that you pass in the URL (after the “?”, for instance, like “?city=miami&preference=straight&goal=marriage“).

The key here, like in most successful AdWords campaigns, is to make sure the visitors lands on a page which closely matches what he’s —really— looking for. Hence the hundreds of different landing pages originating from the hundreds of different AdWords ads — which would normally take very long to set-up.

But…

Two products caught my attention.

They both speed up the process of creating unlimited ad codes and landing pages (or shadow pages) which can truly help you make lots of money, using Google AdWords…

As you can see, both products are somewhat expensive but the Full Auto PPC online service has a much lower entry price point, which is good news for marketers who want to get a piece of the action, fast.

SpeedPPC is a downloadable software that gets updated once in a while. The package comes with some training which is useful for the beginners out there. Full Auto PPC essentially provides all the important components without the need to download anything to your computer, which instantly makes it the ONLY alternative for MacOS and Linux / Unix users.

You can buy both, if you want but in my opinion, Full Auto PPC is way more affordable because you can make all your campaigns within the first month and recoup your “monthly fee” very fast — you can keep your membership if you want to, at that point (money will likely be no problem).

Like anything in life, make sure to be creative in finding the right product or service to promote (dating services work well, by the way but it can be anything, really).

Click here to get a piece of the action with Full Auto PPC, if “action” is what you’re looking for!

Aug
28
Making Money Online

Hot PHP/MySQL open source enterprise projects

Ah! The magic of open source…

If you know your way around the most popular open source projects, you probably noticed these too but for the millions more who don’t have this developerwise view of the world, here are a few scripts to download and play around with…

  • LimeSurvey
    • Create your own online surveys, like the pros!
    • Features open/closed surveys, branching, participant administration, quotas, WYSIWYG HTML editor, email invitations & reminders, assessments, basic statistics and more.
  • OpenGoo
    • An open suite of CRM tools on steroids.
    • Free and open source WebOffice, project management and collaboration tool. Notice the word “collaboration” because that’s what it really shines at although it’s awesome, all around.
  • vtiger
    • A CRM with all the options you need.
    • This easy to install, industrial-strength and business-ready open source CRM provides rich UI, reports, multiple database-type support, sales-management, inventory-management and more.
  • FrontAccounting
    • It’ll handle your company numbers like a champ.
    • Pro-level web-based accounting system for the entire ERP chain which is also multilingual and multicurrency.
  • Mibrew Messenger
    • If you want to discuss with your site visitors, this is it.
    • A unique script allowing your site’s visitors to chat with your operators (or yourself).

There are thousands of quality enterprise-level PHP/MySQL open source scripts available for download but these should get you fired up pretty good.

Also keep in mind that if you wish to make these projects better, you actually can since these are all open source codes. Nothing is hidden and since code is like poetry for so many of us, bettering these codebases is a lot of fun. It eats up weekends pretty fast but, it’s fun!

So go ahead and explore the ever expansive universe of enterprise open source projects.

Aug
23
Making Money Online

The end of free web sites?

If you’re part of the millions of people who produce content online, you know it can be a lot of work.

It way more than just typing text in a blog, it’s…

  • the readings;
  • the research;
  • the interviews;
  • the checks (and counterchecks);
  • the concepts;
  • the visuals (with the costly Adode Suite);
  • the scripts (including the theme and plug-in tweaks);
  • the publishing;
  • the promotion;
  • the follow-ups (namely for blog comments);
  • and so on!

…and depending on how the web publisher is setup, it can be more or less work but in all cases, there’s always a certain amount of time and money involved (yes, money — computers aren’t free).

So it’s only normal that web publishers will so happily ad Google’s AdSense publicity zones within their content, to get back a bit of their investment. In both 2007 and 2008, the pay-per-click model was awesome, with revenues streams a serious web publisher could very well live with.

But around February of 2009, things went very wrong with AdSense’s eCPM levels which were tanking, even though the visitor count was going up and the general quality of the web properties was better than ever.

Some think it’s the recession, others think the reasons are less well known (and probably not known at all) but almost all web publishers have felt the drop, with varying intensity.

So the free content came under attack from a general lack of funding.

Some web publishers have simply closed shop and taken their content with them. Others have kept the content available only to paying customers while others are still praying for Google AdSense revenues to go back up again, with apparently no success at all.

Many AdSense publishers go to the forums to complain about the rock-bottom level of eCPMs but Google isn’t responding. The Mountain View giant is acting like as if everything was fine and dandy. You can ask Google what’s going on but all you’ll get is a type of canned answer that if, as a web publisher, you place your ads differently, your revenues will go back up — which is a very debatable premise.

It’s not that surprising that so many web publishers are frustrated with the ridiculously low Google AdSense revenues and they’re basically forced to invent new way to make up for the spectacular pay-per-click revenue nosedive. One of the ways to make money is to charge for access to the content, through a paid-membership model.

That’s ok with lots of people who can afford the membership but one site at the time, the internet is transforming into a constellation of gated communities. By all means, that can’t be good for anyone.

As Google AdSense is continuing to show lower and lower eCPMs, as if that was even possible, web publishers are accelerating the migration towards a wide array of membership models but they’re all paid. Google had the perfect model for the web, with AdSense. Sadly, it’s not working anymore.

Sure, Google AdSense is still up and running but if you can make a living off a few pennies or bucks a day, you’re awfully lucky but most serious web publishers can’t and that’s why 2009 might be the start of the end, for free web sites.

Aug
23
Making Money Online

The rise of paid-membership web sites

The people behind all the ad blockers, like AdBlock Plus thought they were really smart to block web publishers’ advertising.

After all, by blocking the ads, the surfing is slightly faster and there are no ads left to even see.

So what’s wrong with that?

Nothing, really, apart that an ad-blocking user is basically stealing the web publishers’ content by not accepting the usually mildly visible ads. In fact, the user can surf however he or she wants.

But over time, the Google AdSense or other types of advertising can’t perform, at all.

And at some point, the web publisher can’t pay his bills anymore — so instead of shutting down the web site, he or she considers other revenue-generating methods, like paid-memberships. Yes, the old newspaper and cable TV model where you pay a fee to access content.

Things were going perfectly fine with the pay-per-click ads model until millions of smart-ass web users started to block all the ads and that has significantly contributed to the current shift back to paid memberships. I know, it’s a shame to have to go back to that “pay me or nothing” model.

So what are users to do?

For starters, get rid of those ad-blockers.

The more people see the pay-per-click ads, the more valid clicks will occur and the web publishers will have enough revenue to drop the paid-membership obligations.

People are going mad everywhere about the prospect of Facebook, MySpace, NetLog and Twitter going to the paid membership model but they have to realize that the obsession with “not seeing ads” of a large percentage of them is the very cause for it. There should be a ban against all ad-blocking software because as they stand, they doing way more harm than good.

If all significant web sites turn to paid membership accompanied by insignificant teaser bits and pieces of information, people will just drop out of the internet because it’ll become locked up, everywhere.

Since nobody wants that, web publishers absolutely need to be supported by ads, not memberships!

Aug
20
Making Money Online

Bing lets you see which sites are hosted on a given IP address

Now, this is going to be a lot of fun!

If you’ve been hosting your domain name within a shared hosting environment and were curious to know who else had their site hosted there, it’s now possible using Microsoft’s new search engine (that has replaced “Live”): Bing!

Here’s how you do it…

  1. You go to this web site (or any other IP resolving service) and type in your domain name;
  2. Once you hit the “Go!” button, it returns your IP address (for gratest.name, it’s 74.208.27.177);
  3. You now head to Bing and type “ip:74.208.27.177” (without the quotes and using your IP address) and you can see an extensive list of every other sites hosted on that particular IP address — wow!

If you want to see who else is hosted on the same server as this blog, the results are available to everyone.

In the case of Greatest.Name, a whopping 8,590 results are found (on the second page) — that’s an impressive number, even for a powerful server!

Go ahead, try it for your own domain names…

And since we’re talking about domain names, make sure to get your own domain name reseller storefront, online. It’s fully automated and provides you with the money you need to pay your bills, all of them… and then some.

Aug
20
Making Money Online

Theories about why the Google AdSense revenues are way down for publishers

If you build, maintain or promote web sites that derive part or all of their revenue from the Google AdSense program, you’ve surely seen a sharp decrease in your earnings, in the last months.

These are the main theories that are being discussed as to what may explain the drop…

  1. Google is getting greedy.
    • Unlikely because that would be a huge boost to spark new competition.
    • May be possible because Google keeps everything secret so it has to be considered plausible.
  2. The recession is hitting everybody.
    • Advertisers are being hit head-on and can’t spend as much on advertising.
    • People are buying less stuff or downgrading their purchases which means Google AdSense will see less action or at the very least, much less bidding action, every for well performing keywords.
  3. Less people go online.
    • The official numbers show a rise in the total internet user count but it seems to be stalling in the US as the economy forces people to cancel their internet membership to cover for their rent — yikes.
    • Since people need to work longer hours, during a recession, there’s less time left to “be online”, period.
  4. More people are wasting time playing video games.
    • Xbox, PS3 and Wii players aren’t generating squat for web publishers when they’re glued to their TV screen, in the living room — immersive gaming takes a huge toll on all other leisure time, including the time spend online.
  5. Spam-free surfing may include AdSense-free surfing, too.
    • The truth of the matter is that when there are no ads on a web page, it loads slightly faster and there’s no third party accumulating data on your online behavior — for some people, that’s important.
    • As long as people keep blocking web publishers’ ads (and their revenue), they’re basically stealing content but they probably don’t realize it.
  6. Google acquired a bad apple.
    • For countless AdSense experts, the DoubleClick acquisition was a very bad one, for AdSense web publishers.
    • DoubleClick is a low-level, low-paying, CPM-based ad clearinghouse for large advertisers and as such, poisonning the luxurious inventory of pay-per-click ads with such dirt-cheap ads that have tanked all publishers’ revenue stream.

It might even be something else but it’s undeniable, if you’re a web publisher trying to make money with AdSense, it’s now very hard.

If you’re so bold as to try to make a living off AdSense, it’s not downright IMPOSSIBLE unless you can make ends meet on a few hundred dollars a month, at most (if you live in your parents’ basement, it can happen but hey, not everybody enjoys such privileges).

Perhaps you have another idea why web publishers with better, more heavily circulated sites are seeing their revenue plunge in a seemingly bottomless abyss so you’re welcome to share your thoughts with us all.

In the meantime, if you want to make real money, please sign-up to get your own domain name and web hosting reselling store, online. It’s exactly what hundreds of millions of people are looking for and you’ll be the one collecting the moolah for years on end as people buy these services (or products) and keep renewing the forever.

Keep trying with AdSense if you feel like it but be aware that it’s just kiddie pocket change compared to operating your own online domain name reselling business (not to mention you’ll get your own domains at the “buy rate” — wow!) so don’t wait and join the major leagues!

Aug
17
Making Money Online

Meet the people behind Google Ventures

If you’re down and out of luck with Google AdSense, perhaps you can think up new ideas and launch your own company with the help of another branch of the Mountain View giant: Google Ventures.

That right, folks. Google has a venture capital branch where all sizes of “creative” companies can apply for financing.

Here’s the official bio…

Google Ventures seeks to discover and grow great companies – we believe in the power of entrepreneurs to do amazing things. We’re studying a broad range of industries, including consumer Internet, software, hardware, clean-tech, bio-tech and health care.

We invest anywhere from seed to mezzanine stage and embrace the challenge of helping young companies grow from the garage to global relevance.

Our team includes entrepreneurs, investors and innovators, along with some 20,000+ exceptional Googlers whose breadth of knowledge, experience and creativity constitute perhaps our own most valuable resource. You don’t have to be a potential Google acquisition for us to want to work with you; we’re out to build great companies, period.

Whew! Quite a pitch — it’s basically open to anyone for any project that’s remotely interesting.

logo_google_ventures

In other words, you should send your idea even if every other venture cap firm turned you down because this outfit looks a lot more down to earth than the others.

Moving on, let’s look at the two managers’ short bio

  • Bill Maris is a Managing Partner of Google Ventures.
    • Bill brings more than a decade of diverse operational, entrepreneurial and leadership experience to Google Ventures.
    • Bill’s past successes include founding Web hosting pioneer Burlee.com, which he subsequently sold to Interland, Inc. (NASDAQ: WWWW), now known as Web.com.
    • Prior to that, Bill was a portfolio manager for Stockholm, Sweden-based Investor AB, one of the world’s largest industrial holding companies, where he co-managed the biotechnology and health care portfolios.
    • Bill’s background also includes scientific research into cholinergic visual pathways, cell membrane patch clamping techniques and in-vivo neuronal cell injection at Duke University Medical Center, Department of Neurobiology.
    • Bill is based in Mountain View, CA and received an A.B. with honors in Neuroscience from Middlebury College.
  • Rich Miner is a Managing Partner of Google Ventures.
    • He has spent the past 25 years growing businesses with innovative communications and interface-intensive applications.
    • Rich joined Google through the acquisition of Android, a mobile platforms company that he co-founded.
    • During his first three years at Google, he helped lead the development of the Android platform and ecosystem.
    • Prior to Android, Rich was a Vice President at Orange, where he led R&D activities in North America and also started and was a principle in Orange Ventures. He came to Orange through the acquisition of another company that he co-founded, Wildfire, which made a voice-based personal assistant.
    • He met his Wildfire co-founder when he helped incubate Avid Technology in his university lab.
    • Rich is based in Boston, Massachusetts and received his doctorate in Computer Science from the University of Massachusetts at Lowell.

They look like fine young gentlemen and seriously, I’d trust them!

Their resumes must be akin to “brain candy” since they both have solid academic backgrounds. That means they’ll probably know what you’re talking about when you present them with your idea. Which is obviously very good. There’s nothing as bad as a “bland stare” when you’re pitching your “exciting new idea”… you want people like Bill and Rich who “get it”.

There are two offices — west coast and east coast. It’s like the Ivy League but for venture cap…

  • Google Ventures, Mountain View
    1600 Amphitheatre Parkway
    Mountain View, CA 94043
    United States
  • Google Ventures, Cambridge
    5 Cambridge Center, 4th Floor
    Cambridge, MA 02142
    United States

And for those living in the 21st Century, they also have an email address, which will probably come in handy.

I couldn’t find a list of companies they’ve invested in but I suspect there might be quite a few, given their apparent open mindedness.

All in all, this might just be the venture cap firm you’ve been waiting for so go ahead and share your knowledge with, in hope of being rewarded with money and fame.

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